【您的广告和营销策略是否为返校季做好了准备?】

【您的广告和营销策略是否为返校季做好了准备?】「返校」是一个关键的消费季节,平均每个家庭为每名学生提供高达977美元的费用来采购所有必需的物品。 如果您的企业销售与校园相关的用品,您无疑已经意识到返校季的重要性 - 但如果您还没有制定营销计划,那么来自MDG Advertising团队的这一新概述可能会有所帮助。下图显示了该期间的一些关键购物数据,包括在线购买趋势、谁影响购买行为以及哪种类型的营销最具吸引力。

 

7 Key Trends to Help in Your Back to School Marketing Approach [Infographic]

Is your advertising and promotion strategy prepared for the back-to-school shopping rush?

The back-to-school period is a key spending season, with families allocating up to $977 per student to get all of the required equipment. If your business sells school-related supplies, you're already no doubt aware of the importance of the season - but if you haven't got your marketing plan locked in just yet, this new overview from the team at MDG Advertising might help.

The graphic below looks at some key shopping stats for the period, including online buying trends, notes on who influences purchase behavior and what types of sales hold the most appeal.

Worth considering in your planning - check out the full infographic below.

Infographic looks at back-to-school shopping trends
https://www.socialmediatoday.com/news/7-key-trends-to-help-in-your-back-to-school-marketing-approach-infographic/560557/

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