#研究分享#【这些统计数据,帮你的品牌选择更适合的社交媒体平台】

#研究分享#【这些统计数据,帮你的品牌选择更适合的社交媒体平台】最合适的切入点是创建你品牌的用户画像,并开始研究他们所关注的内容类型,以及他们将时间花在了哪里。Facebook拥有24亿月活跃用户,16亿日活跃用户,其中88%为移动端用户,平均每天刷脸书的时间约58分钟;YouTube拥有19亿月活跃用户,1.49亿日活跃用户,每天有50亿视频播放量,平均观看时长40分钟;Instagram拥有10亿月活跃用户,6亿日活跃用户,其中Instagram stories功能的日活跃用户为5亿,平均每天有9500万内容被发布。

50 Social Media Stats to Help You Choose the Right Platform for Your Business

Unsure which social media platforms are right for your business?

The best place to start is to create your brand's buyer personas to define your audience. Once you've defined your audience, you need to do research into they type of content they care about seeing and figure out where they spend most of their time.

In this infographic, Dustin Stout shares important user activity statistics on each social media platform.

文章:50 Social Media Stats to Help You Choose the Right Platform for Your Business

作者:Mark Walker-Ford

来源: Social  Media  Today

链接:https://www.socialmediatoday.com/news/50-social-media-stats-to-help-you-choose-the-right-platform-for-your-busine/558500/


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