#研究分享# 中国新媒体事件的特点

#研究分享#【中国新媒体事件的特点】1、是中国媒介商业化的竞争的必然后果。传统媒体和互联网公司彼此之间存在着争夺受众和广告收益的激烈斗争。而网络上的争执和抗议可以带来大量流量,吸引眼球,因此网络平台十分欢迎有争议的新媒体事件,并鼓励用户参与。2.政府的积极态度:将在线的交流和沟通当做“公众的声音”。有关部门可以了解到网民真实的,未加过滤的声音,因此可以在激起广泛不满之前化解矛盾,解决问题。3.互联网审查过程复杂,并且不可预知。而对于新媒体事件,以互联网公司和用户的以自我审查的方式为主。4.国内的在线运动广泛使用幽默、恶搞的方式,以及大量“经过编码的语言”。总之,中国的在线抗议活动,更多的是一种非冲突性的活动。中国的互联网更像是休闲、社交和营销场所,而非政治抗议运动的温床。

 

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Chinese online contention and actor network theory
Thomas Poell*, Jeroen de Kloet and Guohua Zeng
University of Amsterdam, Netherlands

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Social media platforms have become key participants in Chinese political contention. Global media eagerly report on cases involving social media, often celebrating them as signs of political change. This article analyzes the involvement of Sina Weibo in two instances of political contention: one concerns the Huili picture scandal of June 2011, and the other a controversy around the popular rally racer and novelist Han Han that started in December 2011. Drawing inspiration from actor-network theory (ANT), we show how Sina Weibo's particular technological features, the related user cultures, and the platform's systematic self-censorship practices, in addition to the occasional government interventions, mutually articulate each other. By tracing how technological features and emerging practices become entangled, we gain insight into how new publics are constituted and how symbolic reconfigurations unfold.

Keywords: Internet; China; political contention; actor-network theory; Weibo

文章来源: Chinese Journal of Communication (2013), D01: 10.1080/17544750.2013.816753


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