#研究分享#【如何让你的视频占据搜索榜首?】

#研究分享#【如何让你的视频占据搜索榜首?】如果你想吸引用户的注意力,视频营销将是最好的选择之一。根据最近的Wyzowl调查,60%的企业家在他们的营销过程中使用了视频,约91%的企业家计划今年花费更多的时间和金钱在视频营销上。但是,如果你的目标是最大限度地提高视频的覆盖面和曝光潜力,那么必须确保在此过程中也考虑搜索引擎优化及搜索行为。采取简单的步骤,如添加标题、说明标签、关键字、隐藏式字幕等都将增加曝光机会。单独添加隐藏字幕后,视频的可见性提高了13%以上。详情请戳下图: http://www.looooker.com/archives/40393

How Your Videos Can Become a Search Engine's Best Friend [Infographic]

If you're looking to grab the attention of your audience, video marketing is one of the best options at your disposal.

According to a recent Wyzowl survey, 60% of entrepreneurs have used video in their marketing process, and around 91% of entrepreneurs are planning to spend more time and money on video marketing in this year.

But if you're aiming to maximize the reach and exposure potential of your videos, it's imperative that you ensure you also consider SEO and search behaviour in the process. Taking simple steps like adding title and description tags, including relevant keywords, adding closed captions, transcripts and subtitles - all of these elements increase your chances of exposure. Adding closed captions alone has been shown to increase video discoverability by more than 13%.

Check out this infographic from Take1 Transcription for more tips on how to amplify the reach of your videos (plus, loads of amazing stats and facts).

video seo info

 

标题:How Your Videos Can Become a Search Engine's Best Friend [Infographic]

作者: Irfan Ahmad

来源:socialmediatoday

全文链接:http://www.socialmediatoday.com/social-business/how-your-videos-can-become-search-engines-best-friend-infographic


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