丰田发表汽车共享移动服务平台

汽车制造商预见了未来,人们更喜欢租车和共享汽车,而不是为自己购买汽车,毫无疑问,这是他们的噩梦。但是,有些汽车厂商不是拒绝,而是试图跳进这个市场并且利用机会,其中之一是丰田,它正在推出其新的移动服务平台MSPF,这个新平台的第一个成果是智能钥匙箱,旨在提升汽车共享的安全性。

由于汽车所有权的成本和道路上的车辆数量都在上升,分析师预测,在未来,司机和乘客将共享汽车。尽管像Lyft等乘坐共享服务公司设想了一个自驾车的车队,丰田认为人类仍然是所有共享服务的中心。

汽车共享一个主要问题当然是汽车的安全性。当前的方法仅仅涉及在仪表板上使用的共享密钥,丰田认为这不仅是老式的,而且不太安全和不方便。相反,它提出了智能钥匙箱或SKB,它可以使用任何字符,而无需修改汽车本身。汽车共享者仅通过他们的智能手机向汽车共享服务提供商认证自己,并且一旦接收到安全令牌,汽车共享者就通过蓝牙低功耗与SKB通信。在握手过程结束时,用户可以解锁或锁定车门,甚至使用他们的智能手机启动发动机。

用户通过丰田的新闻移动服务平台或MSPF,不仅仅享受SKB服务,还包括丰田的其他服务,如大数据中心和金融服务等等。后者将有助于管理使用MSPF汽车共享服务的各个方面。丰田将通过与其投资的Getaround公司一起进行试点计划,实施MSPF和SKB。该方案将于明年1月开始,但是仅限于旧金山地区。

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http://corporatenews.pressroom.toyota.com/releases/toyota-car-sharing-collaboration-getaround-oct31.htm

Toyota to Establish Car-Sharing and Other Mobility Services Platform Announces Collaboration with U.S. Car-Sharing Company - Getaround

October 31, 2016
Toyota City, Japan, October 31, 2016 -- Toyota Motor Corporation will establish a Mobility Services Platform (MSPF) to collaborate with various service providers, as well as telematics insurance.  Based on the proliferation and popularity of mobility services, like car-sharing; the MSPF will have various functions to support mobility services, and leverage the Toyota Smart Center (TSC), the Toyota Big Data Center, and financial services.

Shigeki Tomoyama, President of Toyota’s in-house Connected Company stated: “As a mobility service platform provider, by collaborating with various companies and services, we would like to help create a new mobility society in order to offer safer and more convenient mobility to our customers”

Recently, Toyota has developed individual business functions, such as vehicle management systems and leasing programs, and offered them to mobility service providers. The MSPF will aggregate and comprehend these functions. Going forward, when Toyota partners with mobility service providers, the provider can select and use functions in the MSPF to offer more convenient and refined services to users.

To enhance a MSPF-based car-sharing, Toyota developed the Smart Key Box (SKB); that can be placed in a vehicle without modification. Car-sharing users can lock and unlock doors, and start the engine with their smartphone. Thus providing a safer and more secure way of lending and renting cars.

A smartphone application will receive codes to access the SKB device, which the assigned vehicle owner has placed in the vehicle. When the smartphone is brought near the vehicle, the codes are authenticated with the SKB through Bluetooth Low Energy (BLE) communications, and the user can operate the key with the smartphone, similar to regular smart key operation. The time and period when the user can access the SKB is set and managed by the TSC, based on the vehicle reservation.

In traditional car-sharing services, users have shared keys – physically, via a vehicles console box, or a dedicated communication device would be connected with the Controller Area Network (CAN). These traditional methods present room for improvement.

Using the MSPF and SKB, Toyota will conduct a pilot program with U.S. car-sharing company - Getaround.  The pilot program will start in January 2017 in San Francisco, Calif. To support this collaboration, the Mirai Creation Investment Limited Partnership, a fund in which Toyota participates, provided strategic investment to Getaround in October.  During the pilot program, Toyota and Getaround will explore the benefits and convenience of the SKB in car sharing.

Toyota Financial Services Corporation will develop a new financial product where the lessee is able to use the income generated from car-sharing to pay for leasing charges. The aim is to increase the number of vehicles for sharing in a more convenient manner, and to attract new users to such mobility services.  Based on the exploration results, Toyota will consider using the MSPF for other mobility services in Japan, like unmanned rent-a-car businesses.

Toyota Connected Inc., Toyota’s U.S.-based global company focusing on connectivity, will develop and operate the MSPF.

“Our goal at Getaround has always been to empower people to car-share everywhere,” said Sam Zaid, Getaround’s Founder and CEO. “Integrating our experience and purpose-built car-sharing technology with Toyota’s activities across mobility services opens up new opportunities to Toyota customers and the rapidly growing car-sharing market."


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