【亚马逊便利店来袭 自动扫描车牌取货】

【亚马逊便利店来袭  自动扫描车牌取货】亚马逊公司正在筹划开设小型实体便利店,牛奶、肉类、鲜花一应俱全。和传统便利店不同,它主要是通过手机或陈列在商店周围的触摸屏进行选购。为了让顾客用最快捷的速度结账取货,亚马逊将为便利店设路边取货点,顾客可驾车前往,通过车牌电子读取技术取货。

亚马逊

Amazon plans to launch convenience stores and drive-in locations for AmazonFresh members in a bid to become a major player in the competitive grocery business.

The brick-and-mortar stores, known internally as Project Como, will sell fresh produce, milk, meats and other perishables, reports The Wall Street Journal.

People close to the matter revealed that customers will be able to order items with longer shelf lives for same-day delivery using a mobile app or touch screens placed throughout stores.

An Amazon spokeswoman told DailyMail.com: 'We don’t comment on rumors or speculations.'

The Seattle firm’s move is a way to show presence in an industry that is still dominated by traditional retailers such as Wal-Mart Stores Inc, who owns 17.3 percent of the market share – compared to Amazon’s 1.1 percent.

Amazon has been selling groceries since 2013 via the platform with its AmazonFresh, which works similar to FreshDirect, but hasn’t really taken off because of a $299 yearly membership fee – Amazon announced this week that Prime users now pay $15 per month.

But people familiar with Project Como told The Wall Street Journal that Amazon has plans to push deeper into the grocery business.

Other than brick-and-mortar locations, the eCommerce giant will be launching drive-in locations where workers bring out online grocery orders to the customer’s vehicle, they said.

The firm is currently developing license-plate reading technology for this project, which should help make the process run more efficiently.

About a fifth of consumer spending goes to groceries in the US, but only two percent of sales account for online grocery purchases, according to Morgan Stanley Research.

The investment firm estimates the online grocery market could more than double to over $24 billion this year.

For its new convenience stores, Amazon is taking a page from discounters such as Aldi and Lidl, as well as dollar stores, according to the people familiar with the matter.

They said these brick-and-mortar stores could take a year or more to open while Amazon explores new locations.

But the firm could be just a few weeks away from opening its first drive-in grocery location in Seattle, one said.

GeekWire published documents that show the e-commerce firm is working on a storefront in Seattle’s Ballard neighborhood.

And the leaked images show a piece of the equipment on the site that says ‘Amazon Ballard’ in two places – ‘designating where it was to be delivered’, Todd Bishop with GeekWire reports.

Prior to this citing, the newspaper discovered a permit document that was filed with the city of Seattle that read: ‘storage racks insulation plans on main floor for Amazon’.

The work site is near the Ballard Bridge at NW 51st Street and 15th Avenue NW.

This storefront could be the first location to allow customers to schedule 15-minute to two-hour delivery times to pick up their goods.

http://www.dailymail.co.uk/sciencetech/article-3832906/Amazon-battle-bodega-Shopping-giant-open-convenience-stores-drive-sell-groceries.html


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