【库克:汽车行业将会大变革】

【库克:汽车行业将会大变革】苹果CEO蒂姆·库克日前在《华尔街日报》举办的第二届年度WSJD Live大会上谈及了他对汽车行业未来的一些想法。他认为,电动汽车行业正处于巨大变革的临界点。短期来看,苹果的目标是为人们带来“车载iPhone”的使用体验。软件将成为汽车部件中越来越必不可少的配置。库克称,“自动驾驶会变得更加重要。目前汽车行业的需要主要技术都在舍弃当前需要大量燃料的引擎中心模式,而朝着电气化的方向转变。因此,这个行业将会迎来一个巨大的变革。

http://mashable.com/2015/10/20/tim-cook-massive-change-car-industry/#X9LeHhug.iqX

A 'massive change' is coming to the car industry, says Tim Cook

Tim-cook1

The likelihood of the Apple Car is becoming a bit more probable, as Apple CEO Tim Cook said he believes a "massive change" is coming to the automotive industry.

Speaking with the Wall Street Journal on Monday night, Cook said, "When I look at the automobile, what I see is that software becomes an increasingly important part of the car of the future," adding, "I do think that industry is at an inflection point for massive change, not just evolutionary change.”

Granted, Cook was lead into this statement while speaking of self-driving car technology and Apple's CarPlay, saying he wants people have an "iPhone experience" in their car. However, it's not too farfetched to presume Cook is also subtly hinting at the rumored Apple Car. The reportedly forthcoming Apple EV, which is speculated to be under development as the Project Titan, has been given a 2019 launch date.

That said, Apple has a history of hinting at future markets it aims to enter. For about a year before the Apple Watch was unveiled, Cook made hints to watches. While 2019 is more than a year away, it's not too unreasonable to presume Cook is subtly indicating Apple's intention to bring a massive change to the automotive industry — and not just in the dashboards.


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